HI,
I AM
I believe design should be at the heart of every organization’s strategy. It’s not just about aesthetics—design principles must influence everything from customer experiences to business models and governance. I see user-centricity as the next frontier in competitive advantage. To thrive in today’s rapidly evolving landscape, organizations need to cultivate a design mindset—one that fosters a deeper understanding of their customers and stakeholders, unlocking new opportunities for value creation and long-term growth.
I thrive at the intersection of design, future foresight, and behavioral science to help organizations build ventures that truly resonate with people. I’m particularly energized by bringing non-traditional voices into the conversation, fostering cross-boundary collaboration. It’s in these moments—when ideas, perspectives, and strategies collide—that we unlock the potential for transformative innovation.
Not In My BIO
I love solo traveling and exploring cities on foot. My culinary crush is Risotto di Mare with a glass of Prosecco. Some of my favorite artists are Metallica, Pink Floyd, Max Richter and Hans Zimmer.
Some of My Favorite Tunes
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On the Nature of Daylight Music
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Chevaliers de Sangreal Music
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Pavane Music
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Time Music
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Experience Music
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Nocturne Music
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Ecstasy of Gold Music
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No Leaf Clover Music
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Comfortably Numb Music
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The Outlaw Torn Music
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Wish You Were Here Music
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You & I Music
Fady Michel is an Associate Professor and Assistant Provost for Innovative Learning Experiences at The American University in Cairo. A future-driven academic leader, innovation strategist, and AI solution architect, he has a cross-sector track record designing human-centered solutions at the intersection of business, technology, and systems change. At AUC, he leads university-wide initiatives in curriculum innovation, future-of-work readiness, and challenge-based experiential learning, fostering interdisciplinary collaboration among students, faculty, and global partners. His portfolio includes USAID-funded higher-education transformation, leadership development, and analytics architectures that strengthen institutional effectiveness and data-informed decision-making.
Fady is the Founder and Managing Director of ERGO, a strategy and innovation firm tackling business, social, and behavioral challenges through design thinking, foresight, and AI integration. Through ERGO, he partners with universities, ministries, and companies across the MENA region to shape future-ready strategies, programs, and market-ready ventures. He is experienced in leading large-scale transformation with a focus on future readiness, innovation strategy, and organizational effectiveness—and is passionate about enabling organizations to anticipate change, unlock growth opportunities, and design for meaningful futures.
A space mission designer by training, Fady holds a B.Sc. and M.Sc. from the University of Southern California (Space Mission & Spacecraft Design) and a Ph.D. in Astrodynamics from The University of Texas at Austin. His early career at NASA earned multiple distinctions, including the NASA Exceptional Award and Software of the Year Award (2021), the NASA JSC Exceptional Software Award (2009), and the NASA Space Act Award for Innovative and Creative Development (2007).
Partner
Karim Morcos
Karim is a serial entrepreneur with an accumulated experience in technology, arts, education and service industries.